Skip to content

Campaigns

Film and stills that dress the product, not the other way around.

Nine collections. Each one a full kit — hero film, stills, and social crops — ready for a drop, a lookbook, or an affiliate week.

Campaign 01 · Summer drop

Côte Azure

Shot against open water and a hard noon sun. Côte Azure is how Eclipz sells summer without shouting — powder blue against turquoise, a floral dress that moves, a muse who looks like she actually wanted to be there. Built for brands that ship linen, swim-modest, and holiday sets.

  • 15s hero film
  • 4 stills
  • Social crops
  • Caption kit
Brief this look
Lydia Farida in a powder-blue hijab and floral dress, smiling on a sunlit beachLydia Farida tilting her head and smiling on a tropical beachLydia Farida with eyes closed, smiling gently against the sea

Campaign 02 · Work wardrobe

Atelier Hours

Lydia Farida in a powder-blue silk blouse with a long tie, grey trousers, and a compact cream bag. This is the campaign for workwear houses, modest office labels, and product launches that need polish rather than costume. Full-length, studio-clean, ready to pair with a product cut-out.

  • Full-length hero
  • Product pairing stills
  • Lookbook plate
Brief this look
Atelier Hours

Campaign 03 · Festive / bridal-adjacent

Blush House

Built for festive calendars, Raya and Eid drops, and houses that sell blush without sliding into costume. Lydia Farida moves through a rose set — a hand to the hijab, a touch to the cheek, a calm full look against arches — then steps onto a palm-lined street in the same colour. Studio and daylight, one muse.

  • 14s studio film
  • 15s street film
  • 7 stills
  • Beauty close-ups
Brief this look
Lydia Farida in a dusty-rose hijab and abaya in a soft pink studioLydia Farida adjusting her dusty-rose hijab with a soft smileClose-up of Lydia Farida wearing a dusty-rose hijab

Campaign 04 · Everyday

Stone Quiet

The most useful campaign in the house. Neutral hijab, gathered sleeve, a turn toward camera. Stone Quiet is how Eclipz talks to everyday modest labels — no occasion required, no festival attached. Just a face, a fabric, and enough stillness to let the garment speak.

  • 12s turn film
  • 3 stills
  • Colourway plates
Brief this look
Lydia Farida in a taupe hijab turning toward the camera against a grey studio wallLydia Farida holding the edge of her taupe hijab, smilingClose portrait of Lydia Farida in a taupe hijab looking to the side

Campaign 05 · Launch closer

Lilac Air

The closer. Lilac Air is motion and intimacy — a flowing hijab, embroidered neckline, a finger-heart that reads on a phone in under a second. For product drops that need a last frame people save. Lydia Farida looks directly at the cart.

  • 14s motion film
  • 3 stills
  • Sticker-ready close
Brief this look
Lydia Farida in a lilac hijab with fabric flowing behind herLydia Farida making a finger-heart gesture, wearing a lilac hijabLydia Farida smiling widely in a lilac hijab

Campaign 06 · Evening polish

Marble Hour

Shot in a marble hall with chandelier light. Marble Hour is how Eclipz dresses a product launch, a hotel drop, or a bag that needs evening rather than beach. Lydia Farida walks the corridor, holds a finger-heart, and stands still long enough for the gold to do the work. Four films. One colour story.

  • 25s lobby film
  • 3 cuts
  • 4 stills
  • Social crops
Brief this look
Lydia Farida in a navy hijab and cream dress standing in a luxury hotel lobbyLydia Farida making a finger-heart in a navy hijab inside a marble lobbyLydia Farida with hands clasped, wearing a navy hijab and cream dress in a hotel lobby

Campaign 07 · Daywear

Café Day

Lifestyle without the catalogue. Café Day puts Lydia at a table, at a window, in a room with cups and wood and unhurried light — the set product houses actually want. Five films from seated to standing, ready to pair with a bottle, a bag, or a modest day dress.

  • 20s table film
  • 4 cuts
  • 5 stills
  • Lifestyle plates
Brief this look
Lydia Farida sitting at a café table in a white hijab and beige dressLydia Farida standing in a café in a white hijab and beige dressLydia Farida looking aside in a white hijab inside a sunlit café

Campaign 08 · Outdoor day

Court Cream

Open air without a beach. Court Cream is modest daywear moving through arches and garden light — the film for labels that live between indoor polish and resort. Six walks and portraits. Same muse, cream on cream, heat of the afternoon held still.

  • 15s walk film
  • 5 cuts
  • 6 stills
  • Story crops
Brief this look
Lydia Farida walking in a cream hijab and dress through a sunlit courtyardLydia Farida walking under courtyard arches in a cream hijabPortrait of Lydia Farida in a cream hijab in a garden courtyard

Campaign 09 · Studio colour

Jade Atelier

A new colourway with the same bone structure. Jade Atelier is for houses that need a festive-adjacent green without leaving the studio — draped, turned, held. Cut from the August reel, built as its own kit so a brand can brief emerald the way they already brief blush.

  • 20s studio film
  • 3 stills
  • Colourway plates
Brief this look
Lydia Farida in an emerald-green hijab and patterned dress in a studioLydia Farida in an emerald hijab, medium studio portraitLydia Farida turning in an emerald hijab against a studio wall

The reels

Every film in the house.

18 cuts · loops on view

August reel

60s

House reel · Lobby, jade, courtyard — the house edit.

Through the lobby

25s

Marble Hour · A 25-second walk in gold light.

Spark gold

15s

Marble Hour · Finger-heart, chandelier, cream dress.

Held

15s

Marble Hour · Hands clasped. Evening still, in motion.

Gold light

15s

Marble Hour · A smile against the marble.

Table

20s

Café Day · Seated. The lifestyle film.

Day room

15s

Café Day · Standing in the warm interior.

Cup light

15s

Café Day · Window, wood, an unhurried turn.

Turn

15s

Café Day · A glance for the product cut-in.

Window

15s

Café Day · Full look against the room.

Walk the court

15s

Court Cream · Cream dress, open air, a measured pace.

Arch

15s

Court Cream · Under the arcade.

Portrait garden

15s

Court Cream · Held between the palms.

Palm air

15s

Court Cream · A slight turn in garden light.

Cream hour

15s

Court Cream · The colour of an unhurried afternoon.

Court close

15s

Court Cream · A closer frame. Heat of the day.

Palm street

15s

Blush House · Blush House, taken outside.

Emerald drape

20s

Jade Atelier · Studio colour, cut from the August reel.